The first thing that I noticed (in the retail world) when I got back from Zambia was the wide variety of things out there for American consumers to choose from. For the past two years I had, for the most part, two pop choices: cola or orange. Now when I go to a store, I can have my cola in diet, caffeine free, caffeine free diet, cherry, wild cherry, diet cherry, diet wild cherry, vanilla, lemon, diet vanilla, diet lemon or chocolate. With all of these choices, why would I ever drink plain cola? And another thing: what the hell happened to Crystal Pepsi? I for one miss it.
Then there's the candy bars. The candy bars that didn't have caramel in them before do now. There are also peanut butter versions of quite a few of the old favorites; not to mention cookies and cream; or almonds; or marshmallows; or graham crackers; or nougat; or taurine.
Americans have more choices than ever and more reason to stand, befuddled, in the candy isle of the Mini Mart.
Now I feel like I should speak out against this. I should make some sort of digital stand. But the truth is, I dig it. I'm proud to live in a country where I can eat four different flavored Snicker's bars in one day and wash them down with a diet-caffeine free-wild cherry-vanilla Dr. Pepper. God Bless America.
In fact, I'm thinking of applying this mentality to my personal life. Maybe people are getting a little tired of Original Dave. Maybe I need to spice it up a bit. It could even be a limited time thing. Just a little boost to the brand name to get people looking my way again. I've tried Diet Dave, and it left me wanting. So maybe I'll just add more peanut butter.
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